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Welcome to The Product Principle, a new publication about product management hot takes, deep dives, and practical frameworks one can apply right away.

I’m András, currently a senior product manager at Smartly.io, with past experience in building B2B and B2C products, digital marketing, and product delivery.

I created this publication to share my experience with various product management topics, to help others build better products, and to practice concise writing. Also, I’d like to encourage discussions, so everyone can learn from the different viewpoints.

What can I expect here?

There will be plenty of different topics and formats. Most posts will be on the shorter end of the scale, and you can generally expect the following three post types:

• Hot takes: reactions to recent product events or trends, topics related to work discussions, opinions on ideas shared by others, mostly shorter posts.

• Deep dives: detailed exploration of product topics with context, sources, and probably other additional materials, in a longer form.

• Practical frameworks: tools, techniques, methodologies, frameworks, and other practical content the reader can take away and start to use right away.

Also, if you’d like to see a specific topic covered, share your ideas via this form.

Why should I subscribe?

Good question!

Unlike the authors of many other publications, I’m not a full-time consultant, and I’m not here to sell you stuff. I’m here to share knowledge, and hopefully, to highlight topics from a different angle.

I practice product management daily, getting my hands “dirty” with all sorts of challenges. I aim to post about topics relevant to aspiring and practicing product managers.

In addition, the content is available for free and is not sponsored by any parties.

A few topics I’m considering writing about next:

• How to evaluate the true cost of a feature ✅

• Getting started with product management ✅

• The difficulty of building simple products ✅

• The elevator pitch: it’s not about selling, it’s about piquing interest

• The role of the product backlog

• Ways of working with a bigger than an ideal-sized team

• Product direction discussions with senior leadership

• Saying no and losing a customer might be the best choice at times

• Interviewing for a product manager role

• Opportunistic pricing

Have I convinced you to give it a try? Please? If so, go no further:

Why Substack as a platform?

The content that I intend to publish here is longer than an average LinkedIn post but shorter than a full-fledged article. Substack is a good middle-ground for publishing varying lengths of content and works well with other platforms.

If you want to follow this experiment, I hope you’ll join me on the journey.

Subscribe, and let’s build better products together!